Spell 31
Anniversary




Art Direction & Rebranding
Team
K. Chan, H. Deen, 
D. Londono, C. Yang, S. Yim
Role
Art Director, 
Graphic Designer
Brief
Ibeyi is a French-Cuban musical duo of twin sisters known for their genre-blending sound and rich cultural storytelling.
Signed to XL Recordings, their work explores themes of identity, twinship, spirituality, and heritage.

To mark the one-year anniversary of their album Spell 31, XL Recordings commissioned us to create a 360° campaign that honored the album’s emotional depth and offered fans a fresh, immersive way to reconnect with it.